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- Nike ‘Hit the target’
60 sec Viral with Rooney and Torres Time Based Arts hired me to develop Laser beam animations for integration into Nikes latest viral commercial, directed by Anthony Dickenson featuring Wayne Rooney and Fernando Torres. We immediately set out developing a system based on Anthony’s vision for how a geometrically and visually pleasing laser target system [...]
- speedo – Michael Phelps
Speedo USA television commercial In my time at Original Concept, I was commissioned to make the new Michael Phelps commercial for Speedo USA highlighting the latest in swimsuit technology ‘FastSkin-Pro‘. Speedo wanted to bring the brand to life making it funky, bold and dynamic. I achieved this directive by creating a fast paced cut interlaced with [...]